Title: “The Psychology of Tech Adoption By Seniors, Their Families and Service Providers”
Who: AgeTek member company employees only
When: Apr. 24, 2012 • 11:00 A.M. Pacific
Where: Online Webinar
About: Join the kick-off of AgeTek’s Insiders Insights members-only webinar series. Our first speaker and topic is sure to inspire and educate you and your company about the hot topic of technology adoption by our rapidly rising older population. Dr. Brian Alman will reveal the latest research in behavioral psychology and address why psychology is a necessary topic when discussing technology adoption within “aging tech” circles. If you’ve been wondering how to get your target market to “want” your product or service, you’re sure to learn new insights from Dr. Alman.
Insiders Insights Revealed:
• Why a behavioral psychology approach is critical to tech adoption, and why it might just help you sell more of your products and services
• Behavior change — or – Yes, you can teach an old dog new tricks
• What the “aging tech” industry can learn from the gaming industry
• Simple questions your organization can ask itself to help you analyze how your customers think and feel about your products or services
• Proven communication strategies that increase tech adoption and long-term product use
SPACE IS LIMITED – REGISTER NOW!
If you are an employee of an AgeTek member company, request an invitation link by sending an email from your corporate email to: firstname.lastname@example.org
About Dr. Brian Alman
Dr. Brian Alman is one of the world’s leading authorities in the field of mind-body healing and is a pioneer in using technology to help people achieve health, wellness and lifestyle goals. Based on his clinical studies and outcome-based methodology, Dr. Alman brings the field of positive psychology, a branch of clinical psychology, to the technology world.
Through his company TruSage International, Dr. Alman has been delivering weight loss and wellness mobile support solutions via phone calls for fifteen years to people all over the world. Dr. Alman’s interactive, personalized calls have been a key part of Kaiser Permanente San Diego’s Department of Preventive Medicine, and he has also developed phone applications for Qualcomm and GreatCall, a senior mobile phone company.
He has worked for more than thirty years bringing his powerful self-healing techniques to tens of thousands of people in the areas of weight loss, wellness, and stress management. And through his books, speaking engagements, TV and radio appearances, CDs, videos, and websites, he has reached hundreds of thousands more people and helped them achieve amazing personal growth.
Dr. Alman has taught at the University of Paris, the University of California, the Harvard Medical School, as well as in India, Germany, Holland, Japan, and many other countries. He has appeared on CNN, NBC, CBS, and The Boomer Show, and on Sirius Radios Psychiatry Talk Show. He has written for The Readers Digest and Sunday Parade Magazine. And he is a contributor in If I Were Your Daddy, This Is What You’d Learn, by Julia Espy.